RaceMedia now a part of the Black Book Motorsport community
RaceMedia welcomes Black Book of Motorsport, as our latest partner.
Today we are happy to introduce and announce our latest partner, Black Book Motorsports who is another prestigious and well-chosen partner fitting perfectly into the growing network of professionals connected to RaceMedia. The Black Book is a SportsProMedia Ltd. brand with its base in London and has been in operation for since 2005 and is one of the leading players in the racing community.
The Black Book is also a highly regarded publication, an essential business tool throughout the racing industry and provides invaluable business insight from all of the leading motorsport series today. Here you can find revealing interviews from senior figures and comparisons between series that includes Formula One, Formula E, NASCAR, Indycar, WEC, WRC, WRX, DTM, MotoGP and more.
The Black Book allows us to access a hard-to-reach audience of successful, wealthy individuals within the tightly knit world of motorsport. RaceMedia will by this access have the opportunity to connect rising racing drivers with the big brands and make the entry into professional racing a little bit smoother. RaceMedia will work tightly together with Black Book to communicate RaceMedia´s unique business concept that does specialize within the TCR platform.
We firmly believe that the evolving TCR concept offers a unique environment for both new drivers, brands and rights holders. Our business model supports this and represents a new marketing platform for brands not necessarily use to the racing industry. Also, sponsors with a long experience of racing are our targets when the growth of TCR Series now has snowballed since it started back in 2005.
Niclas Johansson, RaceMedia
One of the ways RaceMedia will use in cooperation with Black Book Motorsports is to be a part of the yearly Black Book Motorsport publication. An essential business tool held in high regard by the broader motorsport industry distributed globally every April.
Approximately 5,500 copies are distributed by mail to named subscribers – who is an exclusive and hard-to-reach audience of international motorsport Chief Executives, Sponsorship Directors, Circuit Heads and Senior Managers into the broader motorsport industry. Over 5,000 copies are distributed exclusively through partnerships, via track-side hospitality, and post-Grand Prix parties and sponsor events. Both routes ensure the publication ends up in the hands of influential industry decision makers.
As a media and channel partner, The Black Book Motorsport will fit perfectly within our high profile and feels like an actual soulmate with the same passion for racing as we have”
We would like to thank Black Book for recognizing RaceMedia as a resource for this unique community of racing professionals.
Black Book Motorsports
Business Development Manager
+44 (0) 20 7549 3250